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How to Choose the Right Gift Packaging for Different Gifts

07 Oct 2024, By Adam

How to Choose the Right Gift Packaging for Different Gifts

Gift exchanging has been practiced for ages. People used to present gifts to their relatives, friends and loved ones on special occasions to strengthen their relationships or bond with them. You must have noticed that the first thing that we see is not the gift but its packaging. It is the gift packaging that creates an impression of the packed present. Average packaging compromises the integrity of the gift and the brand. That’s why it is essential for brands to select the best packaging for gifts.

Importance of Selecting Good Gift Packaging:

Why is it essential to choose personalized gift boxes and how can they benefit your business?  Here are the reasons:

  • Strengthen brand image
  • Elevates customer’s buying experience
  • Adds personalized touch to gifts
  • Attract potential audiences
  • Highly sustainable solution
  • Increase appeal and excitement of gifts

In this blog post, we are going to suggest excellent tips and tricks to choose top-notch present packaging options. Continue reading to learn more.

Factors to Consider When Choosing Gift Packaging

When it comes to the perfect gift box selection, you have to look into various factors.  We have discussed them in the below section:

Occasions:

There are various occasions in our lives such as birthdays, New Year, Christmas, anniversaries and weddings. These occasions are very special for people. Giving gifts to friends, colleagues or siblings on their special occasions is an excellent symbol of affection. Packaging needs to be memorable and impressive to catch clients’ attention. The occasion also has a significant influence on packaging selection. For example, if you intend to present a gift at a wedding, then a favor wedding gift box will be an appropriate choice.

Birthday:

Birthdays are celebrated occasions once every year. Birthday gift boxes displaying beautiful artwork, images, alluring typography or animated graphics look visually appealing. If you intend to give gifts to a kid, you can design packaging with the kids' favourite cartoon characters or images.

Anniversary:

A gift box for an anniversary printed with colorful images, names, or photos of couples looks quite interesting and creates a good impression on the recipients.

Recipient's Preferences:

You need to keep your recipient as a priority when it comes to the selection of packaging. You must understand their preferences and taste.  If you are gifting to an environmental lover, eco-friendly boxes made with recycled materials can make a good choice. For an art or literature lover, you can customize boxes with the related theme artworks or graphics.

Company’s Branding:

You cannot ignore branding when it comes to packaging. Packaging displaying branding elements reflects your brand identity and enhances the client’s shopping experience as well. Brands can imprint their company’s logo, tag lines or captivating slogans to add a professional touch. Thus, the brand’s positive image builds that result in winning clients’ trust.

Gift Size and Shape:

People used to give different types of presents like jewellery, make-up, apparel, books, and many more.  Each gift item has unique specifications and requires packaging accordingly. The first thing brands need to consider is the size and shape of gifts that will help to design a perfect package. Loose or too-tight packaging looks unattractive and enhances the probability of product damage. Adequate packaging ensures the product’s security and delivers in its actual condition. Further, you can add dividers to keep gifts organized and enhance their visual appeal.

Durability:

You cannot ignore the element of durability in packaging. The sturdiest packaging is crucial for holding high-valued items tightly and securing them against external pressures.

Budget:

The price range for gift boxes varies from affordable to expensive. That’s why brands need to consider their company’s budget before packaging selection. You have to pick suitable materials, designs, and printing solutions that fit your budget and gift needs as well.  

 Colors and Design:

Packaging tailored with captivating designs and vibrant colors combinations gives soothing effects to the eyes of viewers. Moreover, packaging looks delightful and leaves a lasting impact on the audiences.

Eco-Friendliness:

Environment is one of the crucial factors to take into account in packaging. Eco-friendly packaging helps to engage eco-minded buyers and boosts the brand’s image as well. Sustainable packaging reduces waste and leaves a positive message on the audiences.

Packaging style:

An innovative and unique style of packaging makes gift presentation more memorable. We have given examples of a plethora of box styles here. You can pick out any of these options that fit t

  • Pillow gift boxes
  • Gable shape boxes
  • Slide to draw out boxes
  • Tray and sleeve packaging
  • Suitcase boxes
  • ·Window packaging
  • Book style box
  • House shaped boxes
  • Shoulder neck boxes
  • Magnetic closure
  • Hinged lid box

Types of Gift Packaging Materials

Why do you have to choose quality material for packaging? Here are reasons to make an informed material option:

  • Enhances overall visual presentation and makes packaging visually appealing
  • Durable material elevates the box’s strength and ensures the safety of high-valued gifts during transit
  • Leaves a good impression on the buyers
  • Give a luxury and aesthetically pleasing feel to packaging

There are a range of materials options for gift packaging. We are going to help you choose the suitable materials that meet your needs. The most appropriate materials include:

  • Paper-based options:
  • Wrapping paper
  • Tissue paper
  • Origami paper
  • Kraft paper

All these paper-based materials are eco-friendly and enhance the aesthetics of packaging as well.

Fabric-Based Material Options Include:

  • Cotton
  • Silk
  • Nylon
  • Rayon
  • Furoshiki
  • Velvet
  • Organza
  • Canvas

You can use any of these fabrics to present or pack gifts stylishly.

Eco-Friendly Alternatives:

Today’s consumers have become conscious regarding the environment. They prefer biodegradable packaging. If you want to go greener to attract potential number of audiences, you can opt for recyclable materials and reusable containers. The most suitable material options involve the following:

  • Kraft is a good option for creating a 100% recyclable package. Kraft paper with a brown texture is prepared with wooden chips and is 100% unbleached. Packaging is also recycled and reused.
  • Cardboard material is a sturdiest, cost-efficient and eco-friendly option. Packaging has the strength to endure tears, roughs or tinctures.
  • Rigid paper is a favorable material for producing high-grade and luxury gift boxes. It is strong and unbendable. Moreover, it is flexible and feasible for printing or artwork.

Besides that, you can choose from the following reusable containers such as:

  • Mason jars
  • Metal Tin
  • Glass jars
  • Wooden crates
  • Fabric gift bags

Excellent Gift Packaging Ideas for Different Types of Gifts

There is a wide range of gift items from clothing to food and kitchen. Each gift item requires an exclusive type of packaging that aligns with it.  Below are suitable gift packaging ideas for some special kinds of gifts. Let’s look into the details without any ado.

Clothing and Accessories:

Clothing and accessories gift items include scarves, bow ties, belts, socks, hats, sweatshirts, jewellery and watches.  Fabric wrapping is quite popular choice to give elegant and unique presentation to small accessories. Besides,   you can choose from pillow boxes, window packaging and suitcase style boxes.

Books and Media:

Brown paper wrapping is a good choice to give books or journals a vintage look. On the other hand, book sleeves and custom dust jackets are best for packing different media, such as CDs, DVDs, or video games.

Fragile Items (glassware, electronics):

Glass-made items are highly delicate. You have to prioritize safety along with sophistication. The following packaging ideas are perfect for encasing delicate glassware and ceramics:

  1. Double walled boxes
  2. Bubble wrap bags
  3. Nested boxes
  4. Cushioned gift boxes
  5. Foam lined boxes

You might be interested in: shipping fragile products

Food and Perishables:

Food and perishable goods are highly sensitive to external factors like moisture, heat, or sun light. Therefore, they need functional packaging that maintains the product’s integrity and freshness. You can choose from mason jars, metal tins, wooden boxes, or baskets.

Oddly Shaped items:

There is no doubt that packaging oddly shaped gift items is a highly challenging task. Paper, candy, shrink, or fabric wrapping are perfect packaging options. Further, drawstring pouches are the best choice to hold oddly shaped gifts.

Gift Packaging for Special Occasions

No event is complete without gifts. These are the gifts that elevate the charm and beauty of every occasion, whether it's Christmas, Halloween, Holidays, New Year or Valentine's. Personalized gift packaging for an event elevates the overall aesthetic appeal of gifts and offers the giftee a memorable unboxing experience. We are going to share some amazing techniques to make your Christmas boxes more appealing and catchy.  These are as follows:

  • Selection of the suitable material or wrapping paper
  • Addition of custom tags or labels, name initials and images
  • Decorative elements such as satin ribbons or ties, hemp rope
  • Tailor boxes with specific occasion theme
  • Choose color combinations that match your festive
  • Handwritten notes or cards

Tips For Professional-Looking Gift Packaging

Are you looking for a guide to create professional-looking and high-end custom gift bags for corporate events? You can follow the given tips and tricks.

  • First of all, you have to choose durable and high-quality packaging material. Flimsy or average paper is likely to get bend or tear apart that compromises gift’s value.
  • After that, you have to fold the paper and cut edges with precision to create fineness to the packaging.
  • You can add colorful ribbons and bows to give a furnished look to bags.
  • Further, gift tags, labels, or monograms add a professional and elegant touch.
  • Lastly, you can apply finishings and coatings to make packaging resistant to fingerprints, smudges, scratches, etc.

Conclusion:

Hence, we can conclude that the selection of custom boxes for gift packaging is an art. So, you have to master this art to achieve success.  Hopefully, this blog has been for brands that are looking for guide to choose a suitable packaging for their gifts. However, the customize procedure does not takes place in space. You need assistance of packaging experts. If you are looking for a reliable packaging supplier online, don’t look elsewhere than Urgent Boxes. Our company is a leading packaging supplier that offers outstanding packaging and printing facilities at economical prices. What’s the wait? Book your order right now to avail a hassle free customization experience.

 

Frequently Asked Questions

Q: What factors should I consider when choosing gift packaging?

You have to consider the gift size, shape, occasion, recipient’s preferences, eco-friendliness and cost as well.

Q: What are the best gift packaging options for different types of gifts?

There are endless gift packaging ideas for different types of gifts. For example, if you intend to pack delicate or glass made gifts then you have to choose a secure and elegant packaging to retain gift’s integrity. Double walled boxes, bubble wrap bags and cushioned gift boxes are suitable packaging options.

Q: How can I make my gift packaging more eco-friendly?

To make your gift packaging more eco-friendly, you have to use recyclable wrapping paper, brown kraft or fabric. Besides, you can reduce the use of extra material and go with minimalist designs.

Q: What are some creative gift-wrapping techniques for oddly shaped items?

Fabric, cellophane and candy wrap style are highly unique ideas for wrapping of oddly shaped items.

 


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